Why we want to know Top Quartz Brands in USA?
The Art of War by Sun Tzu says:
If you know the enemy and know yourself, you need not fear the result of a hundred battles.
If you plan to sell engineered quartz in the US market, here are a few companies you need to know:
MSI's founder is said to be from India. Indians are skilled in many areas, and many big stone companies around the world are owned by Indians. MSI and Spectrum Quartz have teamed up to produce engineered quartz in South Carolina, USA.
A US-based company.
Mohawk, the parent company of Daltile, is likely the largest supplier of flooring materials in the world. Additionally, Marazzi Ceramics, based in Italy, is also a brand under the Mohawk Group.
It is said that the US will impose anti-dumping duties on engineered quartz produced in China, which was caused by Cambria. I don't know if it's true, but anti-dumping duties have started, and it doesn't matter who caused it.
Caesarstone is a US NASDAQ-listed company with a factory in Georgia, USA, and also has a factory in Israel.
Caesarstone's designs are often imitated by other brands in the quartz industry. The fact that they are frequently imitated demonstrates that consumers appreciate Caesarstone's designs. It reminds me of an old saying: "Imitation is the sincerest form of flattery." Let's give Caesarstone the recognition they deserve!
Silestone is owned by the Spanish Cosentino Group, which also has other sub-brands such as Dekton, a porcelain slab factory.
Compac is said to be a factory from Portugal, but I always thought it was from Spain. In any case, it's from Europe. Importing Compac quartz into the US does not require paying anti-dumping duties, which is a benefit.
Corian comes from the US conglomerate DuPont. In addition to quartz, Corian also has solid surface (pure acrylic).
Vicostone comes from Vietnam, and the production line comes from Breton in Italy. The quality is good.
Vicostone is currently the largest domestic quartz factory in Vietnam in terms of production capacity. However, it's not the only factory in Vietnam that uses Breton quartz production line. There is another factory called Calsa Quartz that also uses Breton quartz production line.
HanStone used to be from Hanwha, a Korean company, but now belongs to Hyundai in Korea.
Hyundai didn't just acquire Hanwha's Hanstone, they also acquired Hannex Solid Surface. This acquisition gives the Hyundai Group a perfect combination of two major products, quartz and solid surface.
The owner of Spectrum Quartz is Chinese, and prior to anti-dumping measures, the company sourced their products from a factory in Dalian, China. Spectrum Quartz has gained success in branding and marketing, positioning themselves as a high-end option with superior quality and stylish designs, instead of participating in price wars and targeting low-end markets. It is a Chinese-owned business that has found success through its strong brand and quality products.
Wilsonart Quartz is also a big player in the industry. After the anti-dumping investigation, Technistone from the Czech Republic was acquired by Wilsonart. As a result, Wilsonart now has its own Breton quartz production line. Congratulations to Wilsonart and Technistone.
Cosmos is a significant player in the quartz industry in the United States. As far as I know, the founder of this company is also an Indian. When I say Indians are very capable, it's not just talk. There are also many excellent and capable Indians among the stone industry practitioners in other countries.
Viatera comes from LG, a Korean company.
LG also has a production line for Breton quartz, but its production capacity is not sufficient. Therefore, as you may know, they have sought assistance from other excellent factories to produce for them. However, this has not had a negative impact as LG has a highly rigorous quality inspection team. The quartz produced by other factories must meet LG's requirements in order to be labeled as LG Viatera.
The above are the major brands that we need to know.
On the one hand, we should learn from them, learn how they promote their brands.
On the other hand, these big brands have always been leading the trends in the industry, and we should follow them. Our quartz designs should also keep up with the latest trends in the industry, so as not to be eliminated by the market.